Ghanaian Afropop/RnB sensation and Grind Don’t Stop Records’ endorser, Raphael Camidoh Kofi Attachie known inside the showbiz as Camidoh has been announced as the first Ghanaian performing and recording artiste to work with Mr. Eazi on his empawa30 Program.
Making this official declaration on his confirmed twitter handle, Camidoh will be one of the 30 record and performing artiste who recieve mentorship and direction from great artistes such as names, Diamond Platinumz, Sarkodie, Kwesta, Guilty Beatz, Juls, E. Kelly, DJ Neptune, Diplo and Mr Eazi himself, who will all take an interest as coaches.
This time around, emPawa Africa will offer Camidoh and 29 other artistes the funds to film their music video, The funding for the music videos are non-repayable and absolutely free. Arts chosen will also get marketing services and other supports. The initiative is aimed at investing in the next generation of African talents, largely emerging music stars who lack the needed support.
YouTube Music will be partnering with emPawa to provide support for the 10 Nigerian artists that are chosen. “It’s critical to develop the next generation of talent—and there is so much talent exploding out of Nigeria and the African continent right now,” says YouTube’s Global Head of Music, Lyor Cohen. “Africa is setting the tempo all around the globe.”
The emPawa30 will include 10 artists from Nigeria; 10 artists from other countries on the African continent; and five UK-based African artists, with the remaining five spots open to African-born artists in countries around the world, including the US and Canada.